2016journal article|13 цитирований
Rhetorical Analysis of Resistance to Environmentalism As Enactment of Morality Play between Social and Ecological Well-Being
Clinton Amos, Nancy Spears, Iryna Pentina
Journal of Consumer Affairs, vol. 50, pp. 224-259
Направления исследований
Связанные публикации
2011|journal article|78 citations
The Freegan phenomenon: anti‐consumption or consumer resistance?
European Journal of Marketing, vol. 45
Inclusive Advertising
2023|journal article|32 citations
Inclusive Advertising for a Better World
Journal of Advertising, vol. 52
Inclusive Advertising
2010|journal article|5 citations
Incorporating Sustainability into a Cross-Cultural French-American Marketing Communications Project
Marketing Education Review, vol. 20
Cross Cultural MarketingInclusive Advertising
2011|review|4 citations
The tripartite model of responsible consumption
Inclusive Advertising