2011journal article|22 цитирований
Reasons behind body art adoption: what motivates young adults to acquire tattoos?
Iryna Pentina, Nancy Spears
Journal of Customer Behaviour, vol. 10, pp. 73-94
Направления исследований
Связанные публикации
2018|journal article|257 citations
Exploring Social Media Engagement Behaviors in the Context of Luxury Brands
Journal of Advertising, vol. 47
Social Media Digital Behavior
2014|journal article|246 citations
From "information" to "knowing": Exploring the role of social media in contemporary news consumption
Comput. Hum. Behav., vol. 35
Social Media Digital Behavior
2013|journal article|198 citations
Antecedents and consequences of trust in a social media brand: A cross-cultural study of Twitter
Comput. Hum. Behav., vol. 29
Social Media Digital BehaviorCross Cultural Marketing
2012|journal article|145 citations
Motivations and Usage Patterns of Weibo
Cyberpsychology, Behavior, and Social Networking, vol. 15
Social Media Digital BehaviorCross Cultural Marketing